Marketing strategies for your pharmacy

An effective marketing strategy is also a fundamental element for the pharmacy to increase sales.

Below we list some targeted tips:

  • Take advantage of the seasonality of products
    Make sure you have an assortment of products suitable for the season and place them in visible positions.

  • Promote seasonal items
    Using large displays / posters and simple but incisive communication.

  • Place items in ad hoc areas
    Create zones for certain product ranges and display them more than once to prevent customers from forgetting to buy them.

  • Regularly propose new products
    Promote the arrival of new products by also creating a dedicated space so that customers always know where to look for the latest arrivals.

 

Fevercontrol

Speaking of new products, IPS has studied the innovative "FEVERCONTROL" microencapsulated liquid crystal fever thermometer that allows you to keep body temperature under control, indicating, in a few seconds, if a fever is present.

fevercontrol termometri rivendita gdo

FEVERCONTROL is the top of the range of a complete line of fever thermometers intended for resale, for adults and children: accurate, unbreakable, easy and quick to read. Reusable and made in a practical format to be always at hand and useful everywhere: at home, at school, in the office and on the go.

Medical Devices compliant with the European Directive 93/42 / EEC

100% Made in Italy!